10 Common App Translation Mistakes to Avoid

Your app is just as important as your website. In fact, in some countries, it is more important because more consumers shop using a smartphone than a computer. So, you should be planning a strategy

localizing for France

Translating for France: 4 Things to Consider

France is the new (post-Brexit) second-in-command e-commerce market in the European Union behind the economic powerhouse of Germany. This means that localizing for France should be on your international expansion agenda. Who Speaks French? French,

Localization team

Why Your Translation Team Should Tailor Your Copy

It’s unreasonable to expect your translation and localization team to produce translations that are a carbon copy of your original content and still manage to resonate with the market they’re localizing for. In reality, such

What is Localization?

So, what is localization, exactly? A solid localization strategy is one of the most important parts of an international launch. Learn how top companies like IBM and Amazon use localization and translation management to build thriving global brands.

The Evolution of Localization with New Tech

Technology has changed practically every industry in the world, and the translation industry is no exception. Localization with new tech means that service providers are increasingly becoming better equipped to provide quality translation and localization

10 Great Reasons to Translate Your Website

In today’s global economy, people have a lot of choices. If you want to keep up with the competition, localizing your website for other languages is essential. Learn about all the ways that translating your website can boost your brand and your revenue.

The Ultimate Guide to Personalized Email Marketing

According to surveys of digital marketers around the world, email marketing is still the most widely used and effective technology for customer engagement. It’s popular for a good reason: email marketing promises to deliver the highest

How to Translate for Korea

Korean is a language that’s much different from English. Find out what to consider when translating your content into Korean.

Localization Testing: 4 Big Benefits

Localization testing helps verify that your software, sites, and apps are accurate and easy to use for people in specific regions. Check out the top 4 benefits of localization testing.