In today’s world, highly developed markets are very competitive, and this is one reason why aspiring global brands venture abroad. The possibility of discovering new audiences in uncharted territory can be appealing when the competitive
You might be managing your website localization really well, but are you paying attention to localizing your SEO? If you have just rolled out a different language version of your website without also taking care
Localization managers have challenging jobs that require knowledge in several fields: linguistics, IT, finance, and human resources. They handle projects, workflows, budgets, client communications, and collaboration with international professionals. Effective localization management necessitates a clear
The Russian market is one of the largest in the world. If you want to grow your company internationally, you’ll surely want to access it sooner rather than later and begin to think about localizing
COVID-19 is still ravaging the world and many countries have almost gone bankrupt trying to stem its spread. Companies around the world have been forced to either fire employees or discontinue operations because of financial
Transcreation is translation + creation, and it can help your ad campaigns perform well all around the world.
E-commerce is a key component of the overall consumer market in South Korea, a country where 99.2 percent of households have internet access. If you want to resonate with your target audience in this prosperous
AI technology is getting smarter every day, and it’s changing the way companies localize websites, apps, images, videos, and more.
Thinking about localizing your mobile app for new audiences around the globe? Read our tips for selecting the right app localization tool for your project.