Why You Need a Personalized SEO Strategy
Website localization comes with a set of challenges, and one of the greatest is the need to localize your content for a target audience in another country. However, the most effective way for a local
The Best International Market Entry Strategy
Whether you’re formulating a new international market entry plan or you’re already operating on a global scale, here’s an essential piece of advice. When considering a potential new market, you need to analyze data at
American or British English: Does it Matter?
If you use American English in the UK, you may not be your audience’s cup of tea. Learn about the important differences between American and British English.
Email Translation and Personalization: How to Get Started
If you send emails to global customers in the wrong language, they probably won’t buy from you or engage with your brand. Learn how email localization can make a difference.
5 Ways to Use Emojis in International Marketing
Emojis are small digital pictures designed to express emotions, feelings, or concepts without using text or sound. The power of these little icons is so remarkable that brands are increasingly using emojis in international marketing
Translating Emoji: 6 Tips for Emoji Internationalization
🖐 Emoji, or emoticons, are an easy way to add a bit of fun and flair to your content. Did you know that an emoji can have different meanings in different places? Explore tips for effectively translating emoji for target audiences in any location.
Translation, Transcreation, and Localization: What’s the Difference?
Is there a big difference between translation, localization, and transcreation? Absolutely!
5 Benefits of a Cloud Translation Management System
Unlike older translation tools stored on physical drives, cloud-based translation management systems offer a better way to collaborate with anyone, anywhere.
Exploring Neural Machine Translation (NMT)
NMT is the latest trend in machine translation tech. It’s smart, it’s fast, and it can learn just like humans do.