The Standard uses Localize to
The Standard first opened its doors in West Hollywood, California in 1999, beginning a journey that led them to be at the forefront of immersive hospitality. Uniquely focused on creating a community minded experience, The Standard incorporates locally-inspired menus, artisans and a design palette inspired by the local culture. More than a destination, The Standard is an unforgettable experience.
“We believe in hospitality fueled by culture. As we take The Standard to new markets around the world, we aim to further our mission of creating hotels layered with personalities, collaborators and amusements from culinary and nightlife, to retail and wellness that both surprise and delight our guests.”
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