Google Tag Manager: Translate Your Website with Google Tag Manager

Streamline Multilingual Tag Management with Localize & Google Tag Manager

Seamlessly integrate Localize with Google Tag Manager to automate tag deployment across all localized versions of your site. Track language events, conversions, and user engagement with greater precision and control.

Auto detect new content for translation

Utilize MTs, your translators, or our LSP's

Support for numerous language pairs

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Go Global in Minutes: Translate with GTM

Reach a wider audience and unlock new markets. Our seamless Google Tag Manager integration makes translating your website fast and simple. No coding required!

Connect with Customers Worldwide

Build trust and boost engagement by delivering your content in your customers' preferred languages. This Google Tag Manager guide will help you get started with website translation today.

Effortlessly manage translations

Track progress, and ensure accuracy with Localize's powerful platform. Integrate it seamlessly with Google Tag Manager and watch your global reach expand.

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Why Use Localize with Google Tag Manager?

One Tag, Global Reach

Manage all your tags in one place. Localize ensures that your GTM tags work flawlessly across every translated page, so your tracking and marketing scripts stay consistent worldwide.

Accurate Multilingual Tracking

Localize keeps your analytics, conversions, and remarketing data accurate across languages. Every translated version of your site is automatically covered by your existing GTM setup.

No Extra Coding or Configuration

There’s no need to duplicate tags or write custom code for multilingual pages. Localize integrates with GTM instantly — so your marketing and analytics teams can move faster.

Setup

Effortlessly Set Up In No Time!

Follow these steps to create a multilingual website using Google Tag Manager translated to other languages for your international customers.

Step 1

Log in to GTM. Navigate to your Workspace or create a new one. Select "New Tag." Choose "Tag Configuration" -> "Discover more tag types..." Search for "Localize TMS Integration" and select it.

Step 2

Click "Add to workspace" -> "Add." Enter your Localize Project Key. Name your tag. Select a trigger to define where Localize should be used. Save your new tag.

Step 3

Visit your website. You should see the Localize language-switching widget. Select a target language and refresh the page. Repeat for each page on your site. Localize will detect new content and add it to your dashboard.

Q&A

Frequently Asked Questions

Will this integration work with my existing GTM setup?

Absolutely. The Localize integration works seamlessly with your existing Google Tag Manager container and tag configurations, so you can enhance multilingual tracking without disrupting current workflows.

What kinds of tags can I manage with this integration?

You can deploy any type of tag—such as analytics tracking, remarketing pixels, conversion events, and custom scripts—tailored to specific language versions of your site. This ensures more accurate tracking and reporting for multilingual audiences.

What does the integration with Google Tag Manager + Localize do?

The integration connects Localize’s multilingual automation with Google Tag Manager (GTM), allowing you to manage and deploy language-specific tags across all localized versions of your website. It simplifies tracking user behavior, conversions, and events without additional development work.