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Seamlessly Track Language Preferences with Localize + Google Analytics

Never miss a beat when it comes to understanding your audience's language preferences. Our Localize integration with Google Analytics ensures that every language switch on your site is captured and analyzed, providing you with invaluable data to optimize your content strategy.
Auto detect new content for translation
Utilize MTs, your translators, or our LSP's
Support for numerous language pairs

Unlock Multilingual User Insights with the Localize & Google Analytics Integration

Connect Localize with Google Analytics to track how users engage with localized content, measure performance by language, and make data-driven decisions that improve global reach and conversion rates.
Understand how language influences user engagement and personalize their journey.
Make informed decisions about content translation and localization efforts.
Optimize your multilingual site for better conversions and increased revenue.
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Localize + Google Analytics = The Winning Formula

Take your data analysis to the next level with Localize's seamless integration. Harness the power of language data to:

Drive Conversions

Optimize your multilingual site for improved user experience and higher conversion rates.

Increase ROI

Make informed decisions about content translation and localization investments.
Dashboard mockup

Setup

Effortlessly Set Up In No Time!

Don't leave valuable language data on the table. Integrate Localize with Google Analytics and unlock the power of your audience's preferences!

Step 1

Simply enable the integration from your Localize dashboard.

Step 2

Each time a user changes the language on your site, a 'setLanguage' event is automatically sent to Google Analytics.

Step 3

Gain insights into which languages are most popular with your audience, track user behavior based on language preferences, and tailor your content for maximum impact.

Need Help Implementing Localize for

Read our
Integration Guide
in our Help Center
Q&A

Frequently Asked Questions

What does the Localize & Google Analytics integration do?

The integration connects Localize’s translation automation with Google Analytics, giving you detailed insights into how users interact with your multilingual content. You can track page views, conversions, bounce rates, and engagement metrics across all localized versions of your site.

Do I need coding experience to set up the integration?

No, you don't need coding experience to set this up or use the integration.

Does the integration work with Google Analytics 4 (GA4)?

Yes. The Localize integration works seamlessly with GA4, so you can take full advantage of the latest analytics capabilities, including event-based tracking and advanced audience insights.

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