Nowadays, the business world is driven by globalization, a process that’s rapidly breaking down borders and bringing people together on one world stage. Localization has emerged as the central strategy for global success.
A cloud translation management system has the potential to create well-targeted, localized content in today’s globalized and digitized world.
So, let’s take a look at some of the advantages of using this modern-day translation tool.
Top 5 Benefits of a Cloud Translation Management System (TMS)
A TMS—or translation management system—is a tool that streamlines the localization process. A good TMS eliminates repetitive tasks, makes translations sound better, and enhances team communication across the globe. A cloud-based TMS stores data in online so anybody with an internet connection can collaborate on your localization workflows.
Read on to find out why a cloud-based TMS is a solid investment.
One of the most significant advantages of a cloud TMS is that it allows translators to access files anywhere, anytime. With the best translation management systems, you’ll spend far less time managing files, automating processes, and facilitating team communication.
Traditional translation systems require sourced and translated files to be stored on physical drives. A cloud translation management system eliminates the need for such drives, significantly improving both speed and efficiency. A TMS can help you build transparency, connect collaboratively, and streamline your workflows.
Better Translation Quality
A cloud translation management system is equipped with a host of features that enhance translation quality, including translation glossaries and style guides. These features ensure that content translated for foreign markets is accurate, consistent, and understandable for everyone. Whether the content is sales copy, web copy, mobile app UX, or a promotional email, it’s crucial to ensure that cultural mistakes in translation don’t ruin a brand’s localization efforts.
Smart Automation with No Files
Compared to traditional localization methods, a modern cloud-based TMS can eliminate back and forth file transfers between teams. This makes communication and translation management much more seamless and automatic. Plus, automated translation software continuously syncs your website and applications, ensuring they are up-to-date with the latest translations without additional development resources.
If a business wishes to succeed in an international market, it needs to respond quickly to market localization trends before a competitor grabs the opportunity. A cloud TMS can considerably reduce the amount of time necessary to localize content and offer trending products or services to a local audience.
TMS features like translation memory significantly speed up the localization process by reducing the amount of content that needs translation. Since a TMS doesn’t require a lot of human intervention, translation-ready content can flow smoothly and quickly between localization teams in different countries. A cloud translation management system provides localization teams with a holistic view of all translation projects to enable them to make more informed decisions.
Relying on human translators alone calls for a good degree of financial investment. However, a cloud TMS is cost-effective because translation projects can be completed quickly and efficiently. After all, time is money. Features like built-in machine translations decrease time-to-market and help you deliver localized content fast.
Cloud Translation Management Systems: Conclusion
Old-school translation management is challenging, but it doesn’t have to be. Is your team ready for an easier way to translate and launch content for an international audience?
Localize is a cloud-based translation management system (TMS) that simplifies your workflows with powerful features like glossaries, style guides, automatic content detection, and more. We’ve helped over 700 companies localize their websites, software, and mobile apps for a global market.
Talk to us today to learn how we can help you succeed in your international marketing efforts.