Discover the importance of accurate marketing translations for global reach. Learn how Localize simplifies the process, boosting brand awareness and avoiding costly mistakes. Ideal for blogs and advanced web applications alike.
Marketing is simple: providing the right message, at the right time. To that end, translating content helps global populations to understand your brand, making them imperative for clear and long-term consumer value. Before moving forward, one must (and by extension, translators) have a firm grasp on the goals… like promotion, being top of mind, or building awareness.
Increasing the amount of eyeballs on your website increases brand awareness and loyalty as readers become familiar with your communication. Ensuring that the message is accurate is a worthwhile endeavor.
When Pepsi translated its slogan “Pepsi Brings You Back to Life” in China, the literal translation was “Pepsi Brings Your Ancestors Back from the Grave”. Coors Brewing slogan “Turn it loose” was converted to Spanish and meant, “Suffer from diarrhea”. Clearly, inaccurate marketing translations can do some serious damage… don’t make the same mistake that they did.
With Localize, which requires no more than a simple copy/paste of a JavaScript snippet into your website header, content is automatically detected, loaded into a dashboard, machine translated, and then displayed for visitors to the website instantly. Professional translations are also available from the same networks used by YouTube, LinkedIn, and Etsy.
Don’t be intimidated if you’re unfamiliar with foreign cultures and the process of translation; that’s why we’re here — to help! We work with simple blogs and advanced web applications equally well, with super-fast performance, and an ability to collaborate with a team members on projects.
We’ve written integration guides for landing page providers like Unbounce,PageWiz, Lander, & Leadpages, with more on the way! … Request one!
Localize provides the most affordable, intuitive, feature-rich platform for companies that aspire to expand globally. Sign up today or request a demo.
%201.png)
At Localize, our passionate writers explore a wide range of localization topics, from technology trends to cultural insights. With diverse backgrounds in various fields, they bring unique perspectives to their articles, aiming to inform and inspire our readers.
Transform your event management journey from concept to analysis with Releventful. Elevate each step with our comprehensive tools designed for unforgettable event experiences.
Explore our features now!
.avif)
