Localizing for Brazil

Localizing for Brazil: A Guide

Brazil’s booming eCommerce market makes it a prime spot for localization. Explore why and how you should localize for a Brazilian audience.

localizing for Germany

Localizing for Germany: A Guide

As the biggest eCommerce market in Europe, Germany is eager for new content from foreign brands. Learn how to localize and market your digital content for a German audience.

Image: A graphic depicting website localization

What is Localization?

So, what is localization, exactly? A solid localization strategy is one of the most important parts of an international launch. Learn how top companies like IBM and Amazon use localization and translation management to build thriving global brands.

Translating Emojis

Translating Emoji: 6 Tips for Emoji Localization

🖐 Emoji, or emoticons, are an easy way to add a bit of fun and flair to your content. Did you know that an emoji can have different meanings in different places? Explore tips for effectively translating emoji for target audiences in any location.